A chill night of rhythm, blues and good vibes turned into something deeper when Therapy R&B took the two-month-old platform’s signature sound to a higher purpose.
The music series, founded by Nicholas Gooding, Lavon Broomes and Lamar Hewitt, dedicated its “Pink Friday” edition to Breast Cancer Awareness Month — and presented a $2 000 donation to the Barbados Cancer Society in support of the ongoing fight against the disease.
The presentation to the cancer society’s Michelle Straughn, highlighted the brand’s commitment not just to good vibes, but to meaningful community impact.
“Therapy R&B is about good music and good energy,” Gooding said. “But it’s also about community. We wanted to use this platform to give back, especially to a cause that affects so many families in Barbados. We try to stretch our hands a little more, you know, because we saw it was breast cancer [month], we’re in this month, … and it was like how can we help? What can we do here? So we just dedicated a night, made it Pink Friday, everybody wore pink and every dollar that we made, a percentage was donated.”
The donation was the centrepiece of a night that blended good music with the charity of giving back to the community.
“We even got to learn in the process that it was a very big fight,” said Gooding. “They had a lot of people that reached out to the page and say how they lost family members and how it wasn’t made easy on them, and we was like, yeah, we really got to do something. You know, prevention is great. But the whole the early detection was really eye-opening for me. So we felt real good playing a part, actually donating …[to] help the whole fight against breast cancer.”
While the gesture underscored the brand’s social consciousness, the music set the perfect tone for the cause – soothing, powerful and deeply connective.
Since its launch on August 18, Therapy R&B has been carving out a distinctive lane on the island’s entertainment scene. Hosted at Pelican Lawns from 8.00 pm to 2.00 am, the event offers patrons a refreshing alternative to the usual high-energy fêtes. It’s where the tempo slows, the lights soften and the lyrics take centre stage.
Gooding explained: “Therapy R&B is not just a party, it’s an experience and it’s also a getaway. You know what I mean by getaway? Everybody thinks a therapist is to sit down and you know speak your problems to them and they tell you what to do. But here at Therapy you come, and you listen to music, and this music carries you through a soothing and a healing process where you have a great time.”
He continued: “We make sure every Friday ends with a wonderful and great experience. R&B smoothing songs, great DJs, have wonderful drinks. Everyone that comes, they always message me and say they had a great time. The experience is completely different.”
Each edition of Therapy R&B is a carefully curated journey through time, blending the golden era of 90s R&B – Usher, Mary J Blige, D’Angelo, Toni Braxton and Lauryn Hill – with the contemporary sound of artists like SZA, H.E.R. and Brent Faiyaz.
The result is a night where grown folks can groove under the stars and friends can reconnect over melodies that never grow old. “The vibe here is different,” said one patron. “You come to Therapy and actually feel something. The music hits differently when you’re surrounded by people who love it just as much as you do.” (TM)
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